Key features

Clean-cut segments on top of DWH

Easy-to-use automative segmentation and targeting keeps you steps ahead of customer expectations. Segment your audience and derive service’s specific insights.

Omnichannel personalization

Personalize digital world with experiences, reduce product frustration for the customer because it aligns their experience more closely with their perspective.

Experience studio

Exercise various communication tools with our Marketing SDK. Create advanced and important marketing campaigns via Zerek.ai content types: banners, stories, polls, video-banners, popups, instructions etc

Customer data platform

Platform combines cross-channel behavioral and transactional data to build unique combination of experiences. This tool offers marketing teams relevant insights needed to run campaigns.

AI based recommendation engine

Power your banking system by driving customer loyalty, automate complex processes. Solutions with Big Data capabilities can monitor and store as much information about the bank’s customers as needed, providing the most precise and personalized customer experience.

Analytics

Comprehensive reporting you can trust. Measure your campaigns using metrics that matter to your team.

Growing customer value

Make numbers matter - understand consumers needs

3x

Engagement

More engaged with the product

1,8x

Retention

Higher retention rate

3x

Productivity

More personalized experience delivered

70%

Loyalty

Order value went up

1,9x

Revenue

More likely to buy additional services

30%

Satisfaction

Increase in Net Promoter Score

How Platform Works

Customer Data Platform Built for Mobile Banks

Transactional

way4, oracle, temenos, colvir

top_up_amount

Personal

sap, unica, pega, netcore

customer_email

UX data

yandex, amplitude, uxcam, firebase

country_code

Meta data

dictionaries, mdm, acrm

page_viewed

External data

mytarget, fbads, google ads

loan_offers_visited_count

Personalization engine

Real-time event driven personalized marketing campaigns

Analytics and insights

Advanced analytics to enhance data-driven operations

Event machine and ML scripts autorun

Сollection, analysis and transfer to BI systems

Channel Management

In-app banners, SMS, Stories, email, ATM, TV, fb ads etc.

Use cases

Take advantage of users’ habits, improve and educate with time, not straight away

Up sell & cross sell

Motivational marketing & Gamification

Onboarding on new service

Instructions “How to”

Polls

Up sell & cross sell

Motivational marketing & Gamification

Onboarding on new service

Instructions “How to”

Polls

Ready to start with Zerek.ai?

Customer Data Platform Built for Mobile Banks

Enterprise On-premises

  • Customer Data Platform
  • Personalization mechanism
  • Analytics
  • Management
  • No Code segmentation
  • 30 communication channels
  • Android, iOS, Web

Ready to engage customers with Zerek.ai

Feel free to drop us a line